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Wrapping paper that changes naturally

What do you do with the wrapping paper when you are giving a gift?

Today, I would like to introduce you to Wrappily, an eco-friendly wrapping paper from Hawaii. A cute wrapping paper containing natural motifs such as hibiscus, monstera, and seashells in bright colors such as pink, green, and blue. We spoke with Tomomi Higuchi of Lucky Pierrot Japan.

"The wrapping paper for Wrappily, which was started by Sarah, who lives in Maui, is made from recycled paper, vegetable-derived ink, and corn raw materials, and all of the products are recycled. In Japan, where paper is hard to come by, we use FSC-certified paper, a product that uses well-calculated wood to protect the forest. "

In the United States alone, the amount of waste that comes from wrapping paper is 4 million tons per year, which is a serious problem from an environmental point of view. But Rappily's wrapping paper seems to be spreading as it’s been placed in major supermarkets across the United States.

"Because the wrapping paper of Wrappily is thick, it seems that people are using it not only for wrapping, but also for making paper flowers, a little paper bag, designing a box by sticking it on cardboard, etc. Also, what is unique is that it is printed on both sides and the reversible pattern is lively and enjoyable. "

There are instructions on how to make various arrangements using the paper. This wrapping paper has many roles and I’m sure the wrapping paper itself can be a gift. If you are interested, please take a look at their homepage.


Originally Aired December 19th, 2022



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